STORIES FROM THE
SHOE STORE
I’m excited to introduce Stories from the Shoe Store, a lighthearted yet insightful memoir-turned-fashion guide that beautifully blends fashion, romance, and personal growth. Spanning two engaging volumes, readers will follow Elena, a fashion-forward woman in her late twenties, as she navigates the complexities of life, love, and style—all while managing the fast-paced world of a bustling shoe store. This story is one I can’t wait to share with you.
Emilija Pavlovikj
Fashion-inspired author
THE INSPIRATION BEHINDIt all began with an idea. I’ve always loved books that are both informative and entertaining, but I realized it had been a while since I found one that truly resonated with me. That’s when I thought—why not write one myself?
When I'm not writing, you'll often find me immersed in books from a range of genres. Some of my favorite authors include Joan Didion, Jess Walter, and Leo Tolstoy. Lately, bedtime stories have become a treasured part of my evenings with my two daughters, Estelle and Jil. As they grow, I keep having to move my beloved collection of red-soled high heels higher and higher, as they love trying them on. If you've read my books, you'll already know that I adore shopping and traveling. And, of course, I savor every issue of Vogue like it's a breath of fresh air.
“As a society, we invest so much into fashion, but it gives back just as much, if not more. It’s a lifelong relationship that empowers us in ways we often take for granted.”
Latest Project
Stories from the Shoe Store 2: Little Black Dress and Big Expectations